simply smart with Printing
BE SIMPLY SMART WITH YOUR BUSINESS PRINTING NEEDS
QUOTATIONS ARE PROVIDED ON THE ASSUMPTION OF THE CUSTOMER SUPPLYING THIER OWN PRINT READY ARTWORK – IF YOU WISH US TO PROVIDE ARTWORK TO YOU AT AN EXTRA COST THEN PLEASE LET US KNOW.
Many businesses need to promote their services and products and this can be done via a variety of ways. Individual’s personal preference always catches businesses out when having things produced as all too often they have things printed which they themselves like the look of.
Problem is that they’re not selling to themselves – so the trick is to be simply smart and listen to the advice and opinions given.
There are two main types of printing processes which are:
Litho Printing which is the very old tried and tested method of printing. Small runs using this method may not be cost effective as each job will have a set up charge applied as a press operative has to physically set up the machine and clean and wash the printing rollers.
Digital Printingis the new wave of printing which basically operates like a photo copier, this is ideal for small printing runs. Although getting better, the quality of digital printing can be poor; also it does have some colour limitations so beware that if you opt for this method and you expect something to be a specific colour theres a chance it may not be the same shade exactly.
Listed below are references of printing products you may have heard of:
Brochure Printing
Although at times this can be a costly way of doing things, brochures actually portray quality and confidence to the end user. They can make companies look bigger than they actually are and assist in building a strong brand and awareness. Ideal for detailing individual products and services and a perfect way to provide full detailed descriptions and along with any costs and Unique Selling Points
Display Stands
These can range from a simple roller banner which is easily transportable; to large exhibition style stands which you will see at events and exhibitions which are also easy to transport and assemble.
Displays Stands have multiple of uses, such as outside on payments and road verges, at networking meetings, in house promotions, to name but a few.
Flyer Printing
Businesses use flyers to promote their business and its services themselves, they will either have them produced professional or decide to print them on the home printer. Dependent on the design, purpose and usage there may or may not be VAT payable – but for many printers this is a very grey area.
Large Format Printing
This makes reference to putting it simple the printing of large items; these can be the printing of graphics for display and exhibitions stands or small qualities of large sized posters.
Often reference is also made to this for signage and display boards, Foamex or sub straight printing.
Mailer Printing
Businesses use mailers to promote their business and its services in high volume at times using a mail distribution company. As with flyers dependent on the design, purpose and usage there may or may not be VAT payable – but for many printers this is a very grey area.
Promotional Printing
You’ll hear this term used to relate to the printing of items such as coats, t-shirts, mugs, mouse mats, pens….the list is endless. Often such requirements will incur a higher cost on low numbers of items required but price breaks are often advised upon enquiry.
Stationary Printing
Relates to the very basics such as business cards, letterheads, continuation sheets, complement slips. Although very tempting do not skimp on type of printing or paper used as especially with business cards these are the first thing that a potential customer will see and instantly make the mind up on.
Signage Printing
Used when printing on large items such as Perspex or Foamex board, printing can be printed direct on to material or use coloured vinyl to create the preferred design.
To be simply smart with your litho and/or digital printing needs just fill in the form above and provide us with some details and a Squashed Bills for Business representative will be in touch to assist you.
- Dr Squash Printing Quotes :
the poor quality of printed company literature – speaks volumes; it’s what it says that’s a problem ![]()
digital and litho printing methods - produce varying quality and cost results


